Debating the relative merits and demerits between memory foam mattress and natural latex mattress is an engrossing affair with supporters and opponents of either product holding firm opinions on the matter. For what you put down on the bed concerns something very intimate – your personal comfort and a good sleep.

I read an article 9 years ago, written by a guy named Seth Stevenson, who lives in the U.S. I came across this article again just a couple of days back and it striked me how similiar the mattress industry was like in the U.S. in the year 2000 as it is with Singapore now, in 2010.

a lot of people get influenced by myths about home decor more than anything else. For instance, there is little truth in myths like rooms looking bigger when painted in lighter colors, traditional means old fashioned, small rooms must have small pieces, sofas must be placed against the wall, and the entire home must be completed in one go.